Woof Coffee


Woof Coffee is an upcoming café in Taipei, and I was asked to create its brand identity and visual system. The café's owner has a long-haired dachshund, which she wanted to incorporate into the design as a source of inspiration. To capture the café's friendly and playful vibe, I illustrated her dog as part of the visual system and developed a fun, energetic logo that reflects the dog's lively spirit. I chose vivid blue to represent honesty and trust, while light pink symbolizes the owner's naturally sweet personality.